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Sears Tower 34 box
France Version française
Photos by Sylvain Halgand text by Sylvain Halgand. From the collection of Sylvain Halgand. Last update 2022-10-04 par Sylvain Halgand.

Manufactured or assembled in USA from 1948 to (After) 1948.
Index of rarity in France: Rare (among non-specialized garage sales)
Inventory number: 747

See the complete technical specifications

Chronology of cameras Sears 

Sears is to the United States what Manufrance was to France.

Following the same principle, a significant portion of what Sears sold was manufactured by other brands. The name "Tower" frequently appears in product names. This can be explained by comparing the brand's logo and historical photos of the company. The logo depicts the tower that dominated the Sears buildings in Chicago. In 1969, Sears decided to consolidate all its Chicago employees in a single building and had the tallest skyscraper in the United States (and the world at the time) constructed, known as the Sears Tower, which has since been renamed the Willis Tower.

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Traduction de Sylvain Halgand.

Obligatory sunglasses to look at Tower 34 and its flash!
The front face this box of 1948 is entirely chrome. There perhaps must one see there the source of his success. This box with format 120 was sold in very great quantity by correspondence thanks to the seasonal catalogs of Sears. It is Ansco which manufactured it. Moreover when it is opened, the film recommended is format 120 or B2, name of the 120 at Ansco/Agfa.
The finder is on right side and occupies all the depth of the camera.
In May 1950, it was worth $8,45.

Sears Tower 34 box





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